Updated live: Not all Prime Day deals are good — we found 97+ that actually are



At NBC Select, we often say that not every deal is actually a good one. And that couldn’t be more true during an event like Prime Big Deal Days, which Prime members can shop through Oct. 9. Some products are at their lowest prices ever, while others…. not so much. I’ve spent hours sorting through thousands of deals to find ones that are genuinely worthwhile. For any item to make my list, it has to have at least a 4.0-star rating from hundreds of reviews, be at least 20% off and be at its lowest price in at least three months. 

I’ve covered Prime Day, Black Friday and Cyber Monday for five years as a reporter for NBC Select, so I’m no stranger to mega sales like this one. Prices change, products go out of stock and if you’re lucky, something incredible sneakily drops in price. That’s why I’ll continue updating this article throughout October Prime Day, which is about halfway over — if you haven’t started shopping, what are you waiting for?

SKIP AHEAD Best Prime Day deals | More Prime Day sales | Best sales at other retailers | How I picked the best deals | Why trust NBC Select?

Best Prime Day deals

Amazon Smart Plug

4.7-star average rating from 564,467 reviews on Amazon

Once you connect devices like fans, air purifiers and lamps to this smart plug, you can control them from your phone via the companion app, which also lets you set on/off schedules. The plug is compact, so it keeps your second outlet free.

Cascade Platinum Plus Dishwasher Tablets

4.8-star average rating from 99,066 reviews on Amazon

Lowest price ever

Cascade’s dishwasher pods are made with Dawn dish soap to help remove grease, powder detergent to scrub away grime and enzymes to break down dried, stuck-on food. This set comes with 52 tablets, which all have a fresh scent.

Chamberlain Smart Garage Control

4.3-star average rating from 101,823 reviews on Amazon

Lowest price ever

This device lets you link your existing garage door opener to a companion app so you can control it from your phone regardless of where you are. You can also give loved ones access via the app. It’s compatible with garage door openers made after 1993, according to the brand.

Apple AirPods Pro 2

4.6-star average rating from 7,532 reviews on Amazon

These are some of the best wireless earbuds I’ve tested. Their active noise cancellation feature lets me clearly hear audio in noisy environments, and they’re water-resistant, so I never worry about wearing them outdoors or while exercising. The AirPods come with a USB-C charging case and four pairs of silicone tips to customize their fit.

Crest 3D Whitestrips Professional Effects

4.6-star average rating from 89,017 reviews on Amazon

Crest’s at-home teeth whitening kit comes with 44 whitening strips, which is enough for 22 treatments — 20 45-minute sessions and two one-hour express sessions. The strips are made with hydrogen peroxide to brighten your smile and are enamel safe, according to Crest.

Waterpik Cordless Advanced 2.0 Water Flosser

4.3-star average rating from 62,763 reviews on Amazon

This ADA-accepted water flosser comes with four interchangeable tips, all of which rotate 360 degrees to reach each part of your mouth. You can choose from three pressure settings, and the reservoir holds enough water for 45-second cleanings. A full battery gives you up to four weeks of use.

Duracell Optimum AA Batteries

4.8-star average rating from 2,690 reviews on Amazon

It never hurts to have extra batteries at home, so you might as well buy them on sale. This pack comes with 28 AA alkaline batteries.

Afina Filtered Shower Head

4.7-star average rating from 150 reviews on Amazon

Lowest price ever

Afina’s filtered showerhead removes impurities like chlorine and heavy metals from water. While testing it (I received a sample from the brand), my hair felt softer and my skin was noticeably less dry, plus it didn’t impact my water pressure at all. Installing the showerhead took me less than five minutes since it comes with a mini wrench and plumber’s tape to help with setup. You have to change the fixture’s filter every three months.

Bagsmart The Space Saver Toiletry Bag

4.8-star average rating from 56,589 reviews on Amazon

Lowest price ever

“I love this toiletry bag because it has multiple compartments, so everything has its own place and I can separate my makeup, shower and hair care items,” says Sadhana Daruvuri, NBC commerce social media editor. “Since the compartments are clear, I can spot what I need immediately. The elastic loops also help me stand products up to prevent spills.” The toiletry bag, which won an NBC Select Travel Award, also folds open and has a built-in hook.

Bissell Little Green Multi-Purpose Portable Carpet and Upholstery Cleaner

4.5-star average rating from 87,142 reviews on Amazon

Bissell’s upholstery cleaner, which won an NBC Select Pet Award, sprays stains with cleaning solution and suctions them off surfaces like carpet, furniture, car interiors and kids’ car seats. It has two 48-ounce tanks that separate its cleaning solution and dirty water. The Little Green machine is also lightweight, making it easy to move around.

Laneige Lip Sleeping Mask

4.6-star average rating from 45,682 reviews on Amazon

“I never go to bed without applying this overnight lap mask,” says NBC Select commerce editor Lindsay Schneider. “Because it’s thick and genuinely hydrating I wake up in the morning and any irritation or dryness I had on my lips the night before is gone. It’s that good.” The mask is made with moisturizing ingredients like coconut and shea butters, as well as vitamin C and other antioxidants. It comes with a mini spatula to help with application.

Casper Original Pillow

4.4-star average rating from 11,388 reviews on Amazon

This NBC Select Bed & Bath Award winner is stuffed with a polyester microfiber fill that’s clump-resistant so if it flattens, you can easily fluff it back up. The pillow, which is available in standard and king sizes, has a removable, machine-washable cotton cover.

Cosrx Snail Mucin 96% Power Repairing Essence

4.6-star average rating from 71,464 reviews on Amazon

Cosrx’s essence is made with snail mucin and hyaluronic acid, ingredients that hydrate and soothe dry skin. It has a lightweight feel and dries quickly so you can layer other skin care products over it. The essence gives skin a dewy glow post-application.

iWalk Portable Charger (USB-C)

4.3-star average rating from 952 reviews on Amazon

Lowest price ever

This pocket-sized portable charger has a built-in USB-C connector that you plug directly into your phone, headphones or tablet. When it runs out of juice, you can repower it with the included cable.

Fullstar Vegetable Chopper 9-in-1

4.5-star average rating from 110,451 reviews on Amazon

Save time prepping ingredients with Fullstar’s Vegetable Chopper, which comes with seven interchangeable blades that dice, slice and spiralize. You use the lid’s lever to push food through the blades, and it falls into the attached catch tray. All parts of this kitchen gadget are dishwasher-safe.

TubShroom Tub Drain Hair Catcher

4.5-star average rating from 9,081 reviews on Amazon

Rosalie Sparaco, NBC senior social media editor, swears by the TubShroom, which collects hair to prevent clogged pipes. “I used to snake squirrel-sized clumps of hair out of my pipes or use a drain cleaner at least once a month, but now I almost never have to because the TubShroom is so effective,” she says. It fits inside drains that are 1.5 to 1.75 inches wide and doesn’t disrupt water flow.

Shark NV352 Navigator Lift Away Upright Vacuum

4.4-star average rating from 106,044 reviews on Amazon

This corded vacuum is key to keeping my three-pet household clean. Its HEPA filter traps allergens like dust and pet dander, and it effectively suctions dirt off carpets and bare floors. The vacuum has a detachable pod you can tote around your home to clean above door frames, stairs and furniture. It also comes with multiple attachments including a crevice tool and upholstery tool.

Liquid I.V. Electrolyte Drink Mix

4.6-star average rating from 102,796 reviews on Amazon

I always keep Liquid I.V. at home to mix into my water before a long run or hot yoga class. This set comes with 16 pre-measured packets, which makes them especially easy to pack in my gym bag or running belt when I’m on the go. Liquid I.V. is made with electrolytes like sodium and potassium, as well as vitamin C and forms of vitamin B that work to support the immune system, according to the brand. (Be sure to consult your doctor before taking any supplements.)

Amazon Fire TV Stick HD

4.7-star average rating from 496,611 reviews on Amazon

Upgrade your TV with Amazon’s Fire Stick, which plugs directly into an HDMI port and lets you watch entertainment in HD from any streaming service. You’re also able to control compatible smart home products. The streaming device comes with an Alexa Voice Remote.

Yeti Rambler 20-oz Tumbler with MagSlider Lid

4.7-star average rating from 282 reviews on Amazon

Lowest price ever

I drink my coffee out of this dishwasher-safe travel mug on the way to work every morning. I’ve dropped it on my kitchen floor, down subway stairs and in New York City streets — after three years of use, it still looks as good as new. It’s made from stainless steel and has double-wall vacuum insulation, which keeps my drinks hot or cold for hours. The tumbler has a leak-resistant lid with a magnetic slider that covers the sippy spout as needed. It also fits in cup holders.

Magna-Tiles Space 32-Piece Magnetic Construction Set

4.8-star average rating from 30 reviews on Amazon

Lowest price ever

“Back in my teaching days, Magna-Tiles were the most fought over toy in the classroom,” says Rebecca Rodriguez, NBC Select editorial projects manager, who previously taught preschool and knows a lot about toys. “You can easily construct and deconstruct the tiles to make different figures, which entertains kids and adults for a while.” This pack, which is a great gift, comes with 32 multicolored magnetic tiles, as well as a shuttle-shaped box to store them inside.

Amazon Echo Pop

4.7-star average rating from 65,151 reviews on Amazon

The Echo Pop is a mini Bluetooth speaker that’s equipped with an Alexa virtual assistant. You can use it to play music, podcasts and audiobooks, as well as ask Alexa to set alarms, tell you the weather or read you the news. Since the speaker is so small, it seamlessly blends in with my home decor.

23andMe Health + Ancestry Service

4.7-star average rating from 36,571 reviews on Amazon

Lowest price ever

This DNA kit comes with all the materials you need to take a saliva sample and mail it to the brand’s lab for testing. Four to five weeks later, you’ll get your results, including information about where your ancestors are from, health conditions you may have a propensity for and how your DNA relates to wellness factors like muscle composition.

Bio-Oil Skincare Oil

4.7-star average rating from 50,945 reviews on Amazon

Bio-Oil is one of our favorite non-greasy face oils, but you can also use it on your body. It’s made with vitamin E to moisturize skin, hydrate cuticles and reduce the appearance of stretch marks and scars, including acne scars. It’s also noncomedogenic so it won’t clog pores and is safe for all skin types.

Vital Proteins Collagen Peptides

4.5-star average rating from 64,045 reviews on Amazon

I’ve been a loyal Vital Proteins customer for years and always replenish my supply on Prime Day. The brand’s unflavored collagen dissolves into liquids, so I don’t notice I’m drinking it — I usually stir it into my morning coffee or blend it into a smoothie. You get 20 grams of collagen per serving, which helps support hair, skin, nail, bone and joint health, according to the brand. (Be sure to consult your doctor before taking any supplements.)

Blink Video Doorbell

4.2-star average rating from 149,569 reviews on Amazon

This doorbell lets you see, hear and speak to visitors through a companion app since it’s built with a camera and two-way speakers. The app displays livestream footage, and you can either connect it to existing doorbell wiring or use it wire-free with AA batteries.

Tangle Teezer Ultimate Detangler Large Brush

4.6-star average rating from 2,889 reviews on Amazon

“This brush helps easily detangle my thick, wavy hair without causing any pain, and reduces my hair breakage,” says NBC Select associate reporter Bianca Alvarez. Its long, flexible teeth remove knots, while its short teeth reduce frizz to give hair a smooth finish. The brush, which you can use on wet or dry hair, also has a slim grippy handle.

Lume Whole Body Deodorant (3 pack)

4.3-star average rating from 25,237 reviews on Amazon

Lowest price ever

“This whole-body deodorant was a game-changer for me,” says NBC Select associate SEO reporter Ashley Morris. “It’s one of the only ones I’ve tried that truly keeps odor away all day.” Lume’s solid deodorant comes in a stick and is free from aluminum and baking soda. It’s available in an unscented option, or you can buy it in scents like lavender, cucumber and coconut.

Keurig K-Compact Coffee Maker

4.5-star average rating from 8,279 reviews on Amazon

Lowest price ever

Brew six, eight or 10 ounces of coffee in less than a minute with this single-serve machine. Its small base doesn’t take up much room on your counter, and you can take out the drip tray to fit travel mugs up to 7 inches tall. The coffee machine is compatible with K-Cup Pods, which are currently on sale from brands like Starbucks and Peets.

Kasa Smart Wi-Fi Light Bulb (2 pack)

4.5-star average rating from 21,288 reviews on Amazon

Lowest price ever

Once you install these Wi-Fi-enabled smart bulbs, you can control them from your phone or via voice commands instead of using a light switch. They pair with a companion app, which lets you adjust their brightness and color, as well as set schedules.

Best Prime Day sales

Here are the best Prime Day sales to know about. Keep in mind, not every item from a brand is discounted as described below.

Best Prime Day beauty and wellness sales

  1. Up to 40% off premium skin care
  2. 45% off the Philips Sonicare ProtectiveClean 5300 Electric Toothbrush
  3. Up to 25% off La Roche-Posay skin care
  4. Up to 27% off CeraVe skin care
  5. Up tp 30% off Kiehl’s skin care
  6. Up to 20% off Therabody massage guns and recovery tools
  7. Up to 30% off Act+Acre hair care
  8. Up to 29% off Dove body care
  9. Up to 20% off Hero Cosmetics skin care
  10. Up to 20% off Paula’s Choice skin care
  11. Up to 47% off Lumineux teeth whitening products
  12. Up to 30% off Laneige skin care
  13. Up to 25% off Farmacy skin care

Best Prime Day tech sales

  1. 28% off the Apple Watch SE (2nd Gen)
  2. Up to 42% off Govee smart lights
  3. 13% off the Oura Ring Gen3
  4. 23% off the Dyson Supersonic Hair Dryer
  5. 48% off the Amazon Echo Frames (3rd Gen)
  6. Up to 47% off Apple tech
  7. Up to 55% off Ecoflow generators, power stations and more
  8. Up to 20% off Castify cases and other tech accessories
  9. Up to 51% off Beats headphones, speakers and tech accessories
  10. Up to 50% off Samsung TVs, computers, phones and more
  11. Up to 43% off Bose headphones, speakers and soundbars
  12. Up to 68% off Blink smart home products
  13. Up to 42% off Eero Wi-Fi routers and systems

Best Prime Day grocery sales

  1. Up to 50% off Premier Protein powder and shakes
  2. Up to 29% off Vital Proteins collagen peptides and vitamins
  3. Up to 33% off Poppi prebiotic soda
  4. Up to 40% off Orgain protein powder, bars and more
  5. Up to 33% off Kind Bars
  6. Up to 20% off Nespresso coffee pods
  7. 20% off Jade Leaf Matcha powder

Best Prime Day home sales

  1. 63% off the DeerRun Walking Pad
  2. 55% off the Dewalt 20V Max XR Oscillating Tool Kit
  3. Up to 32% off Dyson vacuums and hair tools
  4. 30% off Casper’s Sleep Element Mattress
  5. Up to 30% off Cascade dishwasher detergent
  6. Up to 20% off Ruggable rugs, doormats and bathmats
  7. Up to 40% off Tineco vacuums and floor cleaners
  8. Up to 25% off The Laundress laundry and home cleaning supplies
  9. Up to 35% off Glad trash bags

Best Prime Day kitchen sales

  1. 31% off the Our Place Always Pan
  2. 20% off the Ninja Creami
  3. Up to 25% off Stanley drinkware and more
  4. 33% off the Carote 21-Piece Pots and Pans Set
  5. Up to 20% off Yeti drinkware, coolers and more
  6. Up to 43% off Ninja kitchen appliances and cookware
  7. Up to 21% off Caraway cookware and bakeware
  8. Up to 41% off Instant appliances
  9. Up to 52% off T-Fal cookware and appliances
  10. Up to 41% off Stasher Bags
  11. Up to 50% off Keurig single-serve coffee makers

Best Prime Day pet supplies deals

  1. 60% off the PetKit PuraMax Self Cleaning Cat Litter Box with N50 Odor Eliminator
  2. Up to 42% off Petlibro automatic feeders, water fountains and more
  3. 20% off the Oneisall Dog Hair Vacuum & Dog Grooming Kit
  4. Up to 35% off Frontline flea and tick protection
  5. Up to 30% off Zesty Paws pet supplements
  6. Up to 32% off Litter Genie products
  7. Up to 37% off Fresh Step cat litter
  8. Up to 35% off Vital Essentials pet food and treats
  9. Up to 25% off Dog by Dr. Lisa products

Best sales at other retailers

  1. Target: Save on products across categories during Target Circle Week through Oct. 12
  2. Walmart: Save on products across categories during Walmart’s Holiday Deals event through Oct. 13
  3. Best Buy: Save on tech, kitchen appliance and more during Best Buy’s 48-Hour Flash Sale through Oct. 9
  4. Wayfair: Save on furniture, appliances, home decor and more during Way Day through Oct. 9
  5. Macy’s: Get an extra 30% off clothing, accessories and more during the VIP Sale
  6. REI: Up to 50% off select apparel, footwear and outdoor equipment
  7. Monos: Up to 25% off luggage and travel bags with code FALLFLASH
  8. Crane & Canopy: Up to 60% off bedding, sheets and decor through Oct. 13
  9. Brooklinen: Up to 15% off select products, plus up to 60% off bundles
  10. My Sheets Rock: Get 15% off temperature-regulating sheets and bedding with code FALL24 through Oct. 13
  11. Sephora: Up to 50% off select hair care items through Oct. 10
  12. Kohl’s: Up to 60% off clothing, luggage, toys and more through Oct. 9
  13. Diggs: Up to 20% off sitewide using code BARK20
  14. Ruggable: Up to 20% off sitewide

How I found the best Prime Day deals

All of my recommendations above are based on NBC Select’s previous coverage and reporting. I also included products the NBC Select staff tested, including Wellness Award, Travel Award, Pet Award, Bed & Bath Award and Giftable Tech Award winners. I ran each deal through price trackers like CamelCamelCamel to ensure products are at their lowest price in at least three months. All the products I recommend are highly rated with at least a 4.0-star average rating from hundreds of reviews.

Why trust NBC Select?

I’m an associate updates editor for NBC Select who’s covered deals and sales for five years. To round up the best Prime Big Deal Days discounts, I found highly rated products at their lowest price in at least three months. After combing through thousands of discounts, I also included products I know and love. 

Catch up on NBC Select’s in-depth coverage of personal finance, tech and tools, wellness and more, and follow us on Facebook, Instagram, Twitter and TikTok to stay up to date.


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